28 Jul
Metaverse – A technology Disruption or a Blessing for the business world?
You might have heard the term Metaverse recently, and if not, you may have seen or heard the news of Facebook changing its name to Meta. So, why did Mr. Mark Zuckerberg change the name of Facebook to Meta? The
21 Jul
Shopping cart abandonment: why it happens and how to fix it?
Shopping cart abandonment is a huge problem for online retailers; it’s estimated that abandoned carts cost businesses around $4 trillion each year. So let us know why does it happen and what can be done to fix it? Read on
14 Jul
What does the subscription economy mean for retailers?
The future of business is the subscription economy. People’s habits of buying things have changed a lot because of the internet. But the subscription economy is about more than just technology. It is a huge change in how people all
08 Jul
Corporate Social Responsibility role in an eCommerce Industry
In the past decade, eCommerce has grown immensely. With the rise in technological advances and the introduction of new platforms, eCommerce is only expected to grow. This article will explore the role of Corporate Social Responsibility (CSR) in eCommerce. Corporate
01 Jul
Overcoming Top 5 Challenges of International Expansion
As you start out a business and trying for an international expansion, there are a lot of things to think about. You will need to know what kind of business you have, who your customers are, how fast you want
23 Jun
Lead Generation for eCommerce Stores!
e commerce business Lead generation is a key development challenge for many organizations. Marketers here play an important role and are considered liable for driving development. It is evasive for many companies, which is the reason why lead-generating growth is
16 Jun
Key metrics and KPIs for measuring eCommerce marketing success
To measure the performance of your strategy, Metrics and KPI—is the key Metrics are something that everyone wants and needs. Metrics are how we all observe performance and make decisions, whether you’re a high school math teacher, an NFL scout,
12 Jun
How to Increase your revenue through merchandising & product advertisement?
Regarding retail marketing and communications, advertising and merchandising are closely related subjects when it comes to product advertising. Businesses use product advertising to exhibit the brand image and increase traffic to stores or websites. Merchandising is a strategic placement that
08 Jun
How to Choose the Best Shopify Apps?
Shopify has immense applications and experts, helping you with solutions and services for various necessities for your developing eCommerce business. With these best Shopify apps, a vendor can work on their store’s automation processes, empower marketing, upgrade store plans, and
04 Jun
7 eCommerce Trends for Online Shopping!
The e-commerce industry is continuously changing and upgrading. Merchants are developing and improving their e-commerce businesses to meet customer demands and preferences. While it may seem like everything in e-commerce is advancing, we narrowed it down to the most significant